| Advantis Technologies
2005 ReBrand 100: notable
Order of information below: Before Image, Rebrand Images, Summary/Rebrand Strategy, Credits 
Challenge - Manufactured and marketed by Advantis Technologies, Inc., Leisure Time represents a complete line of spa care chemistry products. A leading premium national brand for over 20 years, Leisure Time’s identity and packaging actually “looked” 20 years old, and was due for an update. Strategy - The approach was to update the identity, packaging, and promotional materials to aligh more closely with the sophisticated tastes shared by luxury spa delears and buyers. Result - The creation of a new identity, packaging, advertising, and marketing materials in keeping with the company’s business objectives. Credits : Client : Advantis Technologies, Inc - www.poolspacare.com Creative Firm : Object 9 - www.object9.com back |
