| Diadem: Kelvin presents Lost In Translation
Implementation: Lost In Translation PresentationPresentation by Kelvin Taylor of Diadem at 2011 CMO SummitDiadem - http://www.diadem.com.au Kelvin Taylor, Director at Sydney-based Diadem, presented a masterclass on Lost In Translation at the CMO Summit in 2011. This was attended by over 100 senior delegates in Australia and New Zealand. The Summit provided a forum for marketing executives and key industry service providers such as Diadem to come together and discuss future initiatives, technology, social media and broad marketing and communication issues impacting on corporations in today’s saturated marketing environment. Please click on www.diadem.com.au/lostintranslation for more on Lost in Translation and an opportunity to register for your copy of the book. Listen to the insights below that Kelvin offers via two projects with great results for clients: KMart and Giant Bikes. |
