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REBRAND Resource for Implementation Expertise and Services Implementation Thought Leadership and Consultants

Brand Implementation Articles and Papers:

Air New Zealand Brand Implementation by Diadem - Images and Video
• VIM Group Expands Further into Europe and Asia
Kelvin Taylor of Diadem presents Lost in Translation - View Video
• Royal DSM N.V. rebrand is implemented by VIM Group
Expert Interview: Plan, Deliver, Develop - Insights from Kelvin Taylor
• Implementation: Rethinking the Cost (and Value) of Rebranding
10 Essential Tips to Implementing Your Brand Successfully
• Expert Interview: Insight from Marc Cloosterman, VIM Group CEO
Case Study: Staples Brand Implementation by VIM Group

Brand Implementation Consultants:

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VIM Group - www.vim-group.com
The independent global network of companies specialized in brand implementation and brand asset management. The group’s members have executed over 1,200 brand implementations, and they operate in Europe, North America, The Middle East and Asia Pacific. Some client companies include DHL, Toyota, General Motors, ING, Starbucks, and Apple Computer.

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Diadem - www.diadem.com.au
Diadem is widely acknowledged as Australia and New Zealand's leading brand implementation company. The team of experts provide smart solutions and strategies in the application of visual identity and branding into physical spaces. This may include a multi-site rebranding program or a wayshowing project. Clients include ANZ, K Mart, AXA, Bendigo Bank, Australian Post, WA and NZ Airports, The Royal Botanic Gardens and Taronga Zoo.


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