| Onyx Group
2009 REBRAND 100 Winners > notable
Industry/Sector: Communications - Marketing Communications
Enterprise Rebrand
Country Base: USA
Below: Before Images, Rebrand Images, Summary
Summary:
Industry Setting - Sleek in design and operation, the Onyx Group is an award winning full-service marketing communications agency.
Challenge - We needed a brand to signify our evolution from a graphic design studio into a full-service marketing communications agency.
Strategy - Core management created a new name and brand around what our clients told us frequently in feedback surveys; that we are sleek, bold, rock-solid, polished, and sought-after.
Result - Launched in July 2008, the feedback and support has been phenominal. The change not only truly reflects who we are but is also driving us to levels we only dared to dream.
Credits:
Client: Onyx Group - www.onyxcreates.com
Brand Strategists/Designers: Onyx Group - www.onyxcreates.com
Agency Principle: Nadia Kamal
Creative Manager: Kris Carter
Operations Manager: Nick Williams
Account Services Coordinator: Elyse Gibson
Website Programmer: Alex Herman - www.enhancedoffice.com
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